It's been a longtime goal of mine to pursue a Master's degree, and it took the global pandemic of 2020/2021 (and ongoing) to give me the push in the right direction.
Read MoreThe Road Ahead
business
Is licensing the enemy? Or are other photographers?
For the second time in about six months, I've had to explain to new clients why they can't just "have the images" and "use them however they want."
Read MoreTaxes... still with me?
At the end of the year, to help your clients, send them a nice note letting them know if they are required to report any payments they made by check to you, totaling over $600 for the year. If it's a mixed bag of check and credit card transactions, do the math for them and be nice about it. Let them know that they are not to report all of the credit card transactions they made on a 1099-NEC. If they tell you, "We have to report it," now would be an excellent time to educate them a bit more. Inform them about the hassle this will cause and the costs you might incur to remedy this with the IRS later.
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For Applied Form & Space Architects, LLC, Andover, MA © Joseph Ferraro, 2019
Dracut Farmhouse-Style Home and Garage
"It became clear that the nature of the site, it's location, the backdrop of the meadow and surrounding woods, kept pushing towards the image of a farmhouse." - Luis Lobao, Applied Form and Space
Read MoreIn Plain Sight
#Quarantinography was a working title for this post. I wasn't sure how to approach this next post during these abnormal times. Nor did I know just how eerie this photoshoot, on a Friday at rush hour in Boston, was going to feel. With everyone bravely adhering to the #stayhome order, I knew it would be quieter than usual. But, prepared with my PPE, I was ready for anything.
Read MoreSunup to Sundown: Nouria Energy at Logan Airport
I would like to take you behind the scenes of an exciting shoot from late last year. I'll go over my approach from planning the shoot, the technique behind making the images, and through the final stage of image delivery.
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Licensing & Copyright: Part Two
In my last installment, Part Two of my Licensing & Copyright insights, I’ll explain what Copyright means to me in more than general terms.
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Licensing & Copyright: Part One
By design, operating as a freelance photographer means running a small business. Though there are many places for photographers to learn their craft, there are far fewer places to learn the business side of their venture. Focusing solely on their craft, a photographer may miscalculate how valuable their images are and miss out on revenue; resulting in placing unnecessary strain on their businesses. Supporting the sharing of information can only improve photographer-client relationships and strengthen business strategies that sustain viable revenue streams and support all of us in the business of commercial photography.
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Blue Bottle, Newbury Street, Boston © Joseph Ferraro
7 Steps of Inspiration
The beginning of 2020 started off with a bang. I spent the first half of January planning photoshoots and rolled into February with eight completed before Valentine's Day. And then… red light.
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